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Erika Finnegan

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About

I bring a depth of experience—and a creative edge.

As Branding & Marketing Director at Think Royln, I led a full rebrand, driving marketing strategy, directing photoshoots, and managing the creative process to elevate the brand’s identity and fuel growth.

Previously, as UI + Product Designer at Stages LLC, I built the brand identity, social presence, and seamless web + mobile experiences. Earlier agency roles at MME, Jack Morton, Fathom, and Chandelier Creative had me designing across branding, packaging, experiential, and marketing for clients like Sony, Moët & Chandon, Hennessy, Verizon, and Optimum.

As Creative Director for digital retailers Layla Grayce and Zinc Door, I set the visual direction across email, social, and e-commerce experiences.

I have a passion for typography—treating type as a voice that can transform products into stories. Details like kerning, hierarchy, and white space are how I turn brands from good to unforgettable.

Curious and growth-minded, I constantly evolve my craft—whether through interior design projects, new creative mediums, or simply staying curious. I thrive in collaboration, welcome feedback, and believe the best design is both smart and joyful (with a sense of humor included).

Beyond design, you’ll find me at live shows with my husband, introducing my daughter to bold cuisines, or sweating it out at Barre and Pilates. For me, life—and design—is all about rhythm, balance, and exploration.

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